Brand — Kathia Ramirez

Illustrations Connect All The Things

St. Edward’s University

Brand Development

As the Associate Design Manager, I partner with the Creative Director to elevate our brand and amplify awareness. I craft engaging print and digital products that revolutionized the student recruitment journey and designed striking visuals for unforgettable visual experiences.

Crafting the Visual Identity
Brand Design

The Goal: Update key recruitment materials to align with the refreshed brand and new inclusive strategic initiatives.

The Solution: Collaborate with the Admissions Team to ensure the materials reflected the recruitment process and embraced a more vibrant, inclusive design style.

My Role: Partnered with the recruitment team to develop concepts and oversee materials from conception to execution, implement design updates, identify necessary changes based on evolving styles, and recruit and lead freelance designers to create fresh, vibrant visuals.

Contact
Kat.everamirez@gmail.com

Social Media