Brand — Kathia Ramirez

Illustrations Connect All The Things

St. Edward’s University

Brand Development

During my time as an in-house creative in higher ed marketing, I had the chance to work across just about every design medium: brand design, digital products, performance advertising, brand identity, and print projects that supported the recruitment process, as well as environmental design projects that brightened the on-campus experience.

Crafting the Visual Identity
Brand Design

The Goal: Updated key recruitment materials to align with the refreshed brand and new inclusive initiatives, collaborating with the recruitment team to ensure the designs reflected the recruitment journey and embraced a more vibrant style.

My Role: Develop concepts and executed design materials, implementing updates, identifying necessary changes based on evolving styles, and recruiting and leading freelance designers to create fresh, vibrant visuals.

Contact
Kat.everamirez@gmail.com

Social Media